...uh... wow...
Despite how some feel about certain things (pheonix, need for more testing on taming, other snafus) the DEVELOPERS and CODERS are doing a good job. Publicly thanking them is worthwhile as (lo! look!) it does bring up some of the nit-picky yet important customer issues that they may want to take a better look at. They still deserve a personal and public thanks - or none of us would be here. Wed be over on some other forum pancakes and complaining about some other game(s).
Truth is, to code a product that is being consumed by subscribers on a consistent basis is a feat in this day and age. With most games being F2P with micro-transactions, the venerable UO is still able to draw in (if miniscule) new clients. Just helped one the other day. And how did this new client hear of UO? He staggered here upon Stratics (followed an old link looking for WoW content). He got curious, read the good, and the bad, and said, "Hey, this might be a challenge." He is working on an archer/tamer template.
I like the convoluted systems - makes a person think. I like the hullaballoo created with each publish cycle - makes for entertainment while I'm on break at work or between classes. I adore my "****ty graphics" in the 2D game, my aging eyes can actually see what I'm doing.
And I publicly want the devs to know that there are some (if few) who really do appreciate their hours of deciphering the old code, keeping it ticking, and still be able to put out new stuff (even if the majority of subscribers get all up in a wad over it). I've tinkered in the "free shard" code in the past and I understand a wee bit of what they are dealing with. Knowing they are bound by corporate obligations, deadlines, and what not.. well, my hat is off to them. I wish I could make it to the anniversary party to say so face to face. Alas, I am a poor undergraduate. Maybe for the 25th..
Now... insofar as the COMPANY of Broadsword and their practices, I lament the lack of marketing and community interaction on the grander scale. Its the 20th year of the game, shouldn't they be celebrating at E3, showing up those newer games? I'd jump on an opportunity to display there and get some much necessary exposure! Tag it, "20 years and still here! Ultima Online, the grand-daddy of MMOs!" Or whatever.
Seriously - I have deep issues with the business practices and direction (am not a
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).
And in particular with the serious lack of marketing and consumer relations. EMs (as a whole) rarely post to FB. The direction for any marketing is nil. There seems to be no concept of a target market, and it looks like Broadsword cannot even pay for small loop advertising on ad-banks. Sadly, that is the least expensive ad venue there is and they aren't even doing it. Steam won't happen UNLESS Broadsword totally takes over the IP and copyright of Ultima, and that will never happen. What other way can UO (and other Broadsword title(s)) get more and new subscriptions?
OMG... MARKETING
But then, I am biased in that respect, for that is what I am.