Ok, the expansion is coming. It's comin, and it's probably going to bring some subs back for at least a month or two. But what needs to be really considered is, when these subs returns..
1.) Customer Service? Did this improve to at least barely passable level? Have you been so pissed off over something you had or any other player had no control over that just drove you to unsub? Did GM send you to a website to look at some wildly off topic Q&A about how to trouble shoot technical problems from the late 90's to early 2005? Pro tip: This is not even barely passable level.
2.) Bug Fixes? Have these been addressed? Can you say this game has less spaghetti strewn in it than an Italian Diner in New York? When you walk into Bedlam does a mob you've never seen before swam you like you were a loaf of Garlic Bread in said diner? Sometimes, sometimes not. Do people still have flagging issues? Transfer Issues? Is Europa still having bizzaro downtime? These kinds of things are the bane of a good time. Sometimes when you click your status bar to invis yourself, you somehow don't click that, but what ever was under it.. or the blackness outside the client window. Many Crashes to Desktop the average gamer wouldn't put up with, but us old UO people just stomach and consider an ingrained feature. When breaking party do party bars disappear? Why do they? It is annoying because many people still do peerless with friends even though they can solo them, but having to re-drag bars all over the place kinda stinks.
3.) Updating? Are we going to get updates to aging content people have been barking for? Maybe more rewarding quest system for High Seas? People narry want to spend the time to arrest a pirate to return to Docktown and get a light fire cannon ball. Not fun. Maybe big wanted poster for deco, or even rank titles, but maybe something more useful, an imbue-able sea captains set of armor, that is not mix n' match studded and un-studded leather. Maybe it is all cloth, with the same resists as studded armor? Maybe it is all studded leather armor with the same resists as studded leather armor? Let's bend the envelope a little, and bring some of this mountain of content into the scope of things to do that are both fun and worthwhile. Instead of just needing to arrest the pirates to get the reward, maybe you actually have to kill certain ones of them? Or include Corgul and Osiredon in that same quest system.. "I need 4 Pirate captains, and a sliver of Corgul and Osiredon the Scalis Enforcer's flesh to give you your reward." This may be hard, probably not solo-able, and definitely worth a reward. And people would probably do it for the desire-able reward. Pet parrot art, that sits on your paperdoll shoulder, uses the Talisman slot, but gives you the same bonuses as a talisman. Eyepatch headgear, that is the same as a helmet slot item. Not just deco, stuff on top of actual armor, but actual armor, probably easier to code on skeleton crew, and you know, people been asking for this stuff on and off over the years.
4.) Music? Can we at least get some new battle tunes added to the mix? Nearly 2 decades of the same battle music stinks. Many of us just turn the music of the game off these days. I still would listen to it if it didn't drive me insane listening to it. There is some music in Dawn's Music box that is good but I don't hear it anywhere else, can we toss that in some game situations other than sitting your house turning Daawn's Music Box's handle thinking why this isn't in the game? Intro music I think was designed to get the blood pumping, but it's getting pre old, and kind of annoying also. And it isn't mysterious sounding at all like the previous tune. The music in Britain is getting old. The music in Minoc is getting old. Way old. Those little diddy's when you get by a pub, could use an update. This may sound like a lot of work, it may be a lot of work, but little touches like this probably be a nice little refresher for some of us whacko's that listen to ingame music for whatever reason.
5.) Towns? Years ago, there was pretty good reason to visit the different towns. Did you want to mine? Go to Minoc. Did you want to fletch and lumberjack? Go to Yew. Did you want to spend way too much on a White Wyrm and push through a crowd of people you could or could not trust to do it? Go to Britain. Today, people just go bank sit at Luna. Have you considered what would bring people back to the different towns in this day and age? And if the expansion drops, and we get a new town in it, why would people want to go there? And also please consider the layout. Ter Mur is cool for the soulforges, but that place is an eyesore to be quite frank. Also, New Haven is ugly. New Haven Cave for beginners is bland and boring. And again, New Haven Cave could be a good place to toss in some quests like we used to get in Despise, "Hey Adventurer can you double click me rq and escort me out of this place?", and maybe get some catchy semi-pleasant battle music or cave ambience stuff, and we're rockin n' rollin' right along too. Maybe we can get a few more New Magincia style situations with current towns, but with different circumstances.. Maybe a flood wipes out a part of Skara Brae, or an upheaval of land adds new Mass to it, and destroys some of the town, and those who brought resources to a certain threshold via a quest system get put in the raffle for new plots there? But make sure the quest threshold is not some unthinkable you don't have a job and this is all you can do day and night threshold, but a reasonable amount. These are just some suggestions on current towns, that might pique interest here and there, and maybe give people a reason to come see what's changed in that regard.
I know this is a how to revive dying shards thread, but all this stuff that may help bring people back to the game. And maybe Atlantic will be so full, people will just think to go to GL and set up shop. Or maybe GL and Atlantic might get so full people be like I"mma hop on Sonoma and set up shop. And we'll have 3 or 4 Atlantic size shards hopefully. Whatever happens, I still think it would be cool to see some better quest rewards for the various quest systems we have, and listen to some more music variety. That battle music.. Ouch.