You, and others, should care because it hurts those vendors' service to the community and reputation.
Tjalle, i do not care, because there is nothing I can do about it except raise my prices/stop selling stuff. That is all i can do. I quit selling certain things on my vendors due to this tactic, (which is a legitimate business tactic by the way), and I will sell them in person when I hear people asking for them (usually give it away though). these vendors' reputation is not being hurt, i will continue to use your vendors and Freja's and Hoff's, because you are long term supporters of Siege, and that is what I am all about, supporting Siege. If Pendragon wants to do business in this fashion, it is Pendragons right, it is also your right to stop selling these items from a vendor. My whole beef in this situation is saying that doing a 100% mark up on items bought in bulk, is helping the shard, other than that . . . I will shut up now, I have said my piece and gone on longer than I should have.