Speaking of pvp almost everyone i know left because they got tired of being ganked to be bluntly honest,i remember a day when there was 10 plus guilds with like maybe 8 members max and it was so much fun everyone was on a diff side, ...now theres two pvp guilds on my shard with over 50 members and than theres me... where does that leave me? I shouldnt be forced to join one of the zergs but at the same time dying to 5 archer tamers and 4 mages sleep spamming and than getting trash talked in chat about it gets old.
So when you wonder why trammies dont want to pvp just think of that because i know its how it is on other shards too not just mine.
Put a smaller cap on guild size lol i know it sounds crazy it was just my first thought.
the smaller guild size wouldnt really work cuz they are all still factioned up. The idea of making pvp more about actual skill and ability is the most logical starting point. the weakest pvpers would log on to see their cheap tricks no longer worked and they would either leave the pvp realm, Adapt to the changes and find new cheap tricks, or hopefully they would want to stay pvping and so they would learn how to do it effectively without resorting to a swarm or tricks.
One thing might be if they could work out a system to restrict wearing/using certain items on one facet. It seems they have something close to it with arenas. Lets say they could test it out by making faction arties limited to fel. if that worked they could then move towards figuring out the best way to restrict whats worn/used in fel. The restricted wearables/items list would be the hardest part because the players would have so many conflicting views on the list.
Once thats covered they would most likely need to go over balancing skills.
Also the thoughts on making 2 handed melee weapons stronger is spot on. Sure the axes got the lumberjacking skill to boost it but theres alot lacking on most 2 hand weaps. Perhaps a simple change could be a kind of Buff/mode a character could go into while toe to toe with its opponent. Lets say you target your prey and once your standing next to each other an effect kicks in "The Intensity of the battle is increasing your Adrenaline"