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Stratics Marketing Department

Alexandra88

Journeyman
Alumni
Stratics Veteran
I'm happy to announce that we are on our way to start with the implementation of our new program, here on Stratics. We are bringing to life a new department, the Marketing Department.

One of the key activities for a Marketing Department is to integrate an organization’s goals, strengths and channels of distribution, competitive environment, target markets, pricing, core messages, and products into one cohesive project known as the Marketing Strategy. As part of the strategy, the Marketing Department should also develop the list of tactical ideas such as direct mail, advertising, publishing and search engine optimization (Marketing Campaigns or Plans) that will enable the organization to communicate its message to customers, developers, members and prospects.

Stratics is seeking to hire Marketing Executive and Marketing Assistants!

As a Marketing Executive* you will be responsible to develop integrated marketing campaigns, together with HR Coordinator who will be the link between the Marketing Department and the Higher Management, and oversees, coordinates the work of this department.

Some of your responsibilities will be to:

  • Develop and manage marketing campaigns from concept to execution to measurement.
  • Develop marketing program business plans, create timelines, set budgets (if there is any), develop strategies and tactics, and execute.
  • Analyzing trends, setting prices and figuring out new ways to promote the company's brand.
  • Lead internal team members where appropriate to execute all communication activities and public relations (marketing materials, advertising, direct mail, marketing campaigns, press releases, content for trade publications, etc.).
  • Manage digital marketing efforts including, social media and online advertising.
  • Oversee the writing of press releases, copy for marketing materials, advertisements, and other related material.
  • Work closely with the HR Coordinator to ensure messaging is consistent with overall marketing and communication objectives brought by the Board of Directors and the Chairman.
  • Provide monthly reporting to the HR Coordinator, who will communicate it further to the Senior Management. Will include but not be limited to reporting on the status of prioritized marketing and communication activities. Reporting will be both historical and forward looking.
  • Contributes to the total effectiveness of the department, communicating openly, solving problems proactively, offering creative ideas and working as a positive, engaged team member.
Marketing Assistants* are the the most recognized component of the Marketing Department. They are the operational gems of this department, and their duty is to make us sparkle with the lead and help of the Marketing Executive. A Marketing Assistant should be a self-motivated individual. He should be able to work under stress when it comes to meeting project deadlines.

Some of your responsibilities will be:

  • Writing press releases and monitoring coverage of events, promotions, giveaways in the media.
  • Writing and designing marketing material, which include articles, presentations, brochures, press releases, company newsletters, event announcements, trade show passes, thank you letters, etc.
  • Preparing interesting written copy for the website.
  • Uploading marketing material to online libraries, internet groups and social media sites. Sourcing advertising opportunities.
  • Updating and maintaining the marketing department's documentation and databases.
  • Setting up pages, establishing presence and building lists on the social networks relevant to our strategic objectives.
  • Manage social media campaigns and day-to-day activities. Duties include online advocacy, writing editorial, community-outreach efforts, promotions, etc.
  • Analyzing the productivity of the marketing plans and projects, recommend optimization to Marketing Executive.
  • Monitoring competitor activity;
  • Market research.
  • Assisting the Marketing Executive in writing reports and analyzing data.
  • Performs related work as required.
* Positions held on a volunteer basis;

Sounds interesting? Something in what you see yourself being successful? If that is the case then submit your resume/CV to [email protected] with "Marketing Department - Position title" in the subject line. We prefer a PDF, but will accept Word documents also.

For every additional information PM me, or leave a comment in this thread.

Good luck to every applicant!
 
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