Basically, player faction owned house would tie into a player town system. Groups of houses would make up a town. The Town System would introduce dynamic small scale PvP hotspots that guild could compete to control. The individual house ownership would not actually change but the town itself would generate tax for its owner. Holding one or more towns would generate direct gold income, potentially earning your guild thousands of gold every hour.
A player town would become vulnerable at certain periods throughout the day during which time they can either be reclaimed by their owner or taken over by another guild. Ultima Online would turn into a no-holds barred deathmatch for control over towns and their taxes. This would give every guild the opportunity to score strategic victories and to gain considerable income by protecting their holdings or taking over someone else's.
/discuss
A player town would become vulnerable at certain periods throughout the day during which time they can either be reclaimed by their owner or taken over by another guild. Ultima Online would turn into a no-holds barred deathmatch for control over towns and their taxes. This would give every guild the opportunity to score strategic victories and to gain considerable income by protecting their holdings or taking over someone else's.
/discuss