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Back from TT Focus Group

  • Thread starter Pinky Pepperpow
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Pinky Pepperpow

Guest
OK, trying to get info from a 9 yo was kinda rough but here's what I can tell you.

The asked general questions first, like what's your favorite thing to do in toon town and whats your least favorite. Ask'd what are 3 things that bother you the most. My niece said, and I quote:

"When toon say mean things like "you stink" cuz I'm not as big as them"

"when you lose everything when a cog hurts you"

"when I play the fruit drop game and other toons push me"

Awwwwwwwww! I told her that those were extremely valid points.

They had the kids (there were 5 kids in the group, all girls and all 9 yrs old) log on and play for 15 minutes.

The whole thing was on a video feed to Disney and there were also some reps from Disney in the viewing area. The parents were not allowed back there so we didn't get to discuss anything with them.

They also asked who pays for the account. Then asked, if your parents didn't pay would you pay to play. All the kids said "no".

OK, here's the stuff I think may effect the game for real:

They asked if they read the Newsletters that come in email. All the kids said "no". Then they asked if they would still play if there was no newsletter. All the kids said "yes". Sounds like they might be getting rid of the newsletter.

Then asked if they would like to have a "helper toon". For example, if they are fishing and didn't know what to do or needed more information, there would be an emote to raise their hand and a helper toon would come with some tips. (Reminds me of the paper clip helper guy in MS Office). After giving the help on fishing, it will ask if they need more information and if they say "yes" then a short video showing "how to play" would come up. I think that's a great idea as long as it doesn't interfere with other toons playing.

They asked if they would use a blog option. They would be able to click on a blog link (I'm guessing from the web home page) and post, reply and read other toons blogs. Another great idea.

That was about all I could find out from Kaela.

What was cool is that almost all the parents I talked with play TT too. A couple gave me their telephone numbers to call and get their true friend codes. LMBO!

All in all it was a good experience and it looks like they are thinking of implementing some new things.

Let me know if you have any other questions and I'll try to answer them.

Hugs,

Judy aka Pinky Pepperpow!
 

Trish

Certifiable
Stratics Veteran
Stratics Legend
I wonder why they picked only 8-10 year olds. I think, judging from what you said took place, I'd pick 6-12 year olds for the study and note the differences in answers between the ages. A 12 year old, who can read better than an 8 year old, may read those newsletters, after all. =\ I'd hate to see them go, as well as the cards.
 
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Fangs McWolf

Guest
I wonder why they picked only 8-10 year olds. I think, judging from what you said took place, I'd pick 6-12 year olds for the study and note the differences in answers between the ages. A 12 year old, who can read better than an 8 year old, may read those newsletters, after all. =\ I'd hate to see them go, as well as the cards.
I'd hate to lose the trading cards. They should have asked if they knew the newsletters had puzzles and games the kids can play. I bet that would have changed their response.
 
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Pinky Pepperpow

Guest
maybe they're doing groups in other cities for different age groups. It kinda ticked me off that they wouldn't let the adults ask any questions. After all it's the parents/guardians/adults that spend the bucks...KWIM?
 
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rainwatercat

Guest
I'd hate to lose the trading cards. They should have asked if they knew the newsletters had puzzles and games the kids can play. I bet that would have changed their response.
they should have asked my 8 year old. he loves the newsletters. lol

i love those trading cards, too. i keep looking in hobby stores hoping they might show up there.

8 to 10 year olds isn't a very wide range of kids. i wonder why they limited it so much.
 
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Little Sadie

Guest
Thanks for the info Judy! I hope they keep the newletters. My daughter is 9 and has been reading them since we joined TT. She likes them! I like the idea of a helper toon too. I don't really care about toon blogs though.
 

NikiKing

Grand Poobah
Stratics Veteran
Stratics Legend
In order to get a fair cross section of info they should do focus groups in several different age groups, including adults.
 
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Sally Bumblefoot

Guest
Maybe they are trying to get this group back. I know in my house, I signed up because my kids have were begging me to do it. Now, I am the only one who plays!! My 11yr old will play occaisionally but my 7 yr old never does. When we first got it that is all they wanted to do. I mean, at this point, they aren't in jeopardy of losing me or my friends!! There are definately changes I would love to see happen but it isnt like I am going to stop playing if nothing changes. Maybe they are having a lot of cancellations and have been told by a lot of people that this is why. 8-10 is in the middle. Much younger and it would be hard for them to verbalize and if they focus on this group maybe they feel they will "hook" them and they will keep playing. Who knows!!
 

james64468

Journeyman
Stratics Veteran
Stratics Legend
I don't see why they dont have a broader range for ages. I liked the toontown cards and newsletters. I wished they would keep them going.
 
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