Factions suck?
Actually, it's factions have a purpose on Siege, that do not apply to Prodo shards.
For pvp on prodo shards, just go to Yew gate. No point owning a town because no one goes to fel towns in prodo shards.
For pvp on Siege - all the pk guilds used to join factions for monster ignore for champ spawning (That prodo shards don't have), for the hero/evil dyed items (something else prodo shards don't have, plus they have insurance), and others joined it to help look for fights.